Breaking News | Haida Tire won two "Golden Wheel Awards"

Recently, the 2025 Tire Dealer Annual Recognition Product "Golden Wheel Award" award ceremony was held in Qingdao. The theme of the ceremony was "Innovation Driven, Quality Guided, Win-Win Future". Haida Group's products won two "Best of the Year" awards. HD317 won the "Best Green Low-Carbon EV Passenger Tire of the Year", and HD877 won the "Best All-Road Off-Road Tire of the Year", fully demonstrating the excellent product strength and competitiveness of Haida Tire.

The "Golden Wheel Award" is hosted by the well-known industry media Cheyuan Chezhe and guided by the authoritative organization CCTV-1 "Great Brand". It is a very influential award in the tire industry. Haida Tire stood out in the fierce competition with its excellent product performance and good user reputation after comprehensive evaluation by the organizers and expert judges.

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In recent years, with the rapid development of the new energy market and the continuous upgrading of tire demand, Haida Tire has focused on the new starting point and new demands of the market, concentrated on research, and carefully created it. Using the IDKTT integrated design principle, it adopts the "multi-band variable pitch staggered optimization" pattern design, the "low rolling resistance balanced profile" structural design, and the "double-end group modification" formula design. Through multi-dimensional integration, it has developed a new EV new energy vehicle tire - HD317, which has "two highs, two lows and one protection" with high load, high grip, low rolling resistance, low noise and anti-static.

The product uses high-strength and high-modulus cords to achieve lightweight tires and reduce tire rolling resistance; polar double-end groups and high molecular weight materials are used to modify oil-filled solution-polymerized styrene-butadiene rubber and high-portion white carbon black to form a double-modified solution-polymerized styrene-butadiene nanocomposite rubber formula and shear-kneading integrated mixing process, which improves the dispersion of rubber and additives and improves the tire's anti-skid performance. The HD317 product passed the EU test with a noise of 69dB, a wet skid of 1.6, and a rolling resistance of 5.1‰, reaching the industry's top level - 3A level.

To meet the diversified needs of the market, Haida has designed and developed an off-road tire - HD877 for mud, gravel and complex roads. The pattern adopts the bionic design of Cordyceps pattern: the rectangular shoulder and wide tread design greatly improve the wear resistance of the tire; the sturdy pattern design makes the tire contact surface stronger and more powerful, and can withstand severe impact on uneven roads, with excellent anti-cutting performance; the unique vertical and horizontal groove design gives the tire strong traction performance, and the shoulder anti-collision design improves the tire's anti-cutting performance; fearless of mud, snow and rock gravel, indulge in off-road and conquer mountains and seas.

The product adopts a tear-resistant formula design and uses a new tear-resistant resin material, which significantly improves the tire's grip and tear resistance on complex roads such as mud, snow, and gravel. Its excellent sports performance brings more safety guarantees for off-road driving.

Haida Group has been working hard in the industry for 55 years. It uses world-class production equipment manufactured in Italy, Japan, the Netherlands and other countries to build advanced production lines. With the mission of "making a good tire that consumers can trust", it focuses on the production and research and development of tires. Its powerful product matrix is ​​deeply recognized by the market. The company has successively won the "National May 1st Labor Award", "Top 100 National Chemical Enterprises", "National Industrial Product Green Design Demonstration Enterprise", "National Contract-abiding and Credit-worthy Enterprise" and other titles. It is one of the "Top Ten Export Brands in Chengdu". It has a "National Experimental Testing Center" and a "Sichuan Green Rubber Tire Engineering Technology Research Center", and its products are exported to more than 100 countries and regions around the world.

The two "Best" honors won in this "Golden Wheel Award" are an affirmation of the quality of Haida tires and an encouragement for the future. Haida will always adhere to the concept of customer first, pragmatic innovation, and green development, keep up with market development trends, continue to increase R&D investment, and continuously deepen technological innovation. Relying on its accumulated manufacturing and R&D strength, it will create more high-quality, high-performance, and high-value-added tires to help the industry develop with high quality!